Sunday, 17 July 2016

Customer Satisfaction - Key Business Metric (Podcast)

Customer satisfaction is an important factor as it provides marketers and business owners with a metric that they can use to manage and improve their businesses.

Customer satisfaction is the best indicator of how likely a customer will make a purchase in the future. Asking customers to rate their satisfaction on a scale of 1-10 is a good way to see if they will become repeat customers or even advocates.

In this video, Mr. Fayez Ibbini the CEO of Alpha Data talks about how customer satisfaction can be a key performance indicator and how can we turn prospects into advocates.

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